Highly effective, affordable investments for all Canadians.
Putting investors first since 1975
We sell high-quality investment products at the lowest possible price. This is the core of our investment philosophy because we think it’s essential to your investment success.
Vanguard was founded on a simple but revolutionary idea: that an investment company should be run for the sole benefit of its investors.
At Vanguard, we don’t have any outside owners, so we don’t need to worry about a stock price or about generating profits for outside owners. This helps us keep costs low, so more of your money stays in your pocket—where it belongs.
A pioneer in the industry
30 million investors worldwide trust us with over $8.3 trillion of their savings. Together we’re changing the way the world invests.
The Vanguard effect comes to Canada
Vanguard's low costs haven't just benefited our investors—they've helped drive down costs across the Canadian ETF industry. Since we started in Canada in 2011, Canadian investors have realized more than $10 million in cumulative savings through expense reductions on our ETFs.
The overall impact is even more significant. Our competitors often lower their fees to match us, generating tens of millions in additional savings for Canadian investors. This phenomenon has come to be recognized globally as "the Vanguard effect."
1 Sources: Vanguard, Strategic Insight and Morningstar Direct. Calculated as the percentage change between the industry (37 bps) and Vanguard (16 bps).
2 Since Vanguard entered the market in 2011, Canadian investors have realized nearly $10 million in cumulative savings through expense reductions on our ETFs.Sources: Vanguard, Strategic Insight and Morningstar Direct.
This material is for informational purposes only. This material is not intended to be relied upon as research, investment, or tax advice and is not an implied or express recommendation, offer or solicitation to buy or sell any security or to adopt any particular investment or portfolio strategy. Any views and opinions expressed do not take into account the particular investment objectives, needs, restrictions and circumstances of a specific investor and, thus, should not be used as the basis of any specific investment recommendation.
Please consult your financial and/or tax advisor for financial and/or tax information applicable to your specific situation.
Information, figures and charts are summarized for illustrative purposes only and are subject to change without notice.
This material does not constitute an offer or solicitation and may not be treated as an offer or solicitation in any jurisdiction where such an offer or solicitation is against the law, or to anyone to whom it is unlawful to make such an offer or solicitation, or if the person making the offer or solicitation is not qualified to do so.
Asset-weighted average MER as of December 31, 2016, using data compiled from management reports of fund performance. Without waivers and absorptions, the average MER would have been higher. Vanguard Investments Canada Inc. expects to continue absorbing or waiving certain fees indefinitely but may, in its discretion, discontinue this practice at any time.
The Vanguard Group, Inc.
|Total assets under management:||$9.1 trillion*|
|Funds offered:||192 in the U.S., and 229 funds in markets outside the U.S.**|
|Headquarters:||Valley Forge, Pennsylvania, USA|
|Chairman and CEO:||Mortimer J. Buckley|
|Number of employees:||More than 17,600 worldwide.|
Vanguard Investments Canada Inc.
|Total assets under management:||$51.6 billion*|
|Funds offered:||37 ETFs, 4 mutual funds*|
|Headquarters:||Bay Adelaide Centre
22 Adelaide St. West
Toronto, ON M5H 4E3
|Managing director:||Kathleen C. Bock|
|Number of employees:||66|
* Data as of December 31, 2020.
** Data as of November 30, 2020.